Swan Dive

Oct 2022

Swan Dive’s brand identity project establishes a visual language for the sparkling hard tea market through a series of minimalist packaging and digital mockups. The design system features custom cream serif typography paired with nuanced botanical illustrations, anchored by a cohesive pastel color palette. The project incorporates product photography captured by Gabriel Cabrera, featuring styled arrangements and macro shots that emphasize the brand's aesthetic. Graphic design by Glasfurd & Walker and illustrations by Katya Zlobina bring a clean, commercial sensibility to the assets, utilizing 3D render / CGI and natural light to maintain a balanced, refreshing look across packaging and website interfaces.

Horizontal, Commercial, Clean