Recharger Unwind

Nov 2024

Recharger Unwind presents a cohesive brand identity that leverages a vibrant palette of warm orange and red tones to establish a bold market presence. The design system integrates across various media, including printed collateral, architectural installations, and digital interfaces. The visual language relies on minimalist layouts, custom serif typography, and tactile paper stocks to create a consistent look and feel across all consumer touchpoints. The project demonstrates a versatile application of graphic design, spanning from retail coffee packaging and product labels to large-scale promotional posters. The implementation features detailed typography and motion graphics that maintain a clean, high-contrast aesthetic. Contributions to this identity project were made by Caserne, Serviceplan, B&B Studio, Studio Furore, Glasfurd & Walker, Paula Rodríguez Studio, and Massiera Samadi.

Horizontal, Commercial, Clean