Sutton Council
Fostering
Brand
ProjectFostering
Date
Feb 2025
Description
Sutton Council explores the realities of child care in this animated campaign, Fostering. The project employs a gentle visual language, utilising soft watercolour textures and clean line work to illustrate moments of connection within home and outdoor environments. Produced with creative agency support from AdSmart from Sky, the animation moves through a series of daily scenes to provide a portrait of foster care. The narrative focuses on the interpersonal dynamics of the caregiving experience through a warm, illustrative aesthetic.
Style
Artistic, Lifestyle, Horizontal, Clean
Techniques
Animation, Watercolour
Industries
Charitable Organisations
Context
Brand Film / Corporate Video
Associated creatives
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