Sutton Council: Fostering
Brand
Date
Feb 2025
Description
Sutton Council addresses the need for local foster carers through a character-driven animation project. Designed for digital platforms, the campaign utilizes a vertical format to reach audiences with hand-drawn illustration and watercolour textures. The narrative sequences focus on everyday connection, portraying domestic moments and outdoor activities. Creative production was handled by AdSmart from Sky.
Style
Documentary, Artistic, Vertical, Warm
Techniques
Animation, Watercolour
Industries
Context
Brand Film / Corporate Video
Associated creatives
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