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Speedy Romeo: Brand Identity

Date

Dec 2023

Description

Speedy Romeo’s brand identity project centers on a playful, equestrian-inspired visual system that anchors the restaurant’s presence across print, packaging, and physical space. Designed by Saint-Urbain, the identity leans into a bold, graphic language featuring stylized horse motifs, custom typography, and a distinct color palette of red, green, and yellow. Photography by Hunter Kelley documents the application of these elements across diverse collateral, including pizza boxes, matchboxes, ceramics, and menu design. The imagery utilizes natural light and analogue film techniques to capture the brand in both controlled commercial compositions and candid editorial settings, emphasizing a grounded, warm atmosphere. The work balances technical precision with a relaxed, communal dining aesthetic throughout.

Style

Clean, Commercial, Horizontal

Techniques

Natural light

Industries
Color
Pure White
Crimson
Context

Advertising Campaign

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