Snickers: Zombie

Oct 2024

Snickers returns to its familiar comedic territory with the Zombie commercial, a live-action spot directed by the teams at BBDO New York and Good Behavior. The campaign captures a lighthearted rehearsal dynamic, set in a suburban environment that frames the interaction between a pair of confused individuals and a clumsy, costumed zombie. Utilizing a cinematic approach to tell its story, the project leans into natural, overcast lighting to ground the performance. The spot balances a narrative focus on physical comedy with practical effects, showcasing the work of a large collaborative team, including post-production from Company 3 New York and Special Group USA, alongside sound design from Sound Lounge.

Horizontal, Cinematic

House

TVC / TV Commercial