Snickers: Brady Bunch
Brand
Date
Oct 2022
Description
Snickers revisits the classic television format in this campaign spot, 'Brady Bunch,' which leans into the sitcom's iconic 1980s aesthetic. The project, captured in a live-action video format, centers on a familiar scene where a hunger-induced mood shift occurs on a retro living room set. Featuring actor Danny Trejo, the narrative uses the show's recognizable visual language and a humorous tone to explore the brand's 'You're Not You When You're Hungry' concept. Production was handled by O Positive, with creative development led by BBDO New York.
Style
Humorous, Horizontal, Cinematic, 1980s
Industries
Color
Chocolate
Jet Black
Beige
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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