Snickers revisits the classic television format in this campaign spot, 'Brady Bunch,' which leans into the sitcom's iconic 1980s aesthetic. The project, captured in a live-action video format, centers on a familiar scene where a hunger-induced mood shift occurs on a retro living room set.
Featuring actor Danny Trejo, the narrative uses the show's recognizable visual language and a humorous tone to explore the brand's 'You're Not You When You're Hungry' concept. Production was handled by O Positive, with creative development led by BBDO New York.
