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Snickers

Mourinho's Own Goal No-No's
Date

Feb 2025

Description

Snickers presents the Mourinho's Own Goal No-No's campaign, a sports-focused video initiative featuring football manager Jose Mourinho. The work utilizes a live-action technique, layering inset panels against cinematic stadium backdrops and athletic footage to explore the concept of the 'own goal' through direct-to-camera commentary. Developed by creative agency T&Pm with production oversight from HELO, the project maintains a clean, high-production aesthetic throughout its varied compositions. The execution channels a clear, direct style that emphasizes the character-driven narrative.

Style

Horizontal, Cinematic, Clean

Industries

Football (American)

Context

TVC / TV Commercial

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