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Self-Portrait: Self-Portrait 'Miss Self-Portrait' 2024 Ad Campaign

Date

Oct 2024

Description

Self-Portrait’s 2024 'Miss Self-Portrait' fashion campaign leans into a nostalgic, theatrical aesthetic, channeling the atmosphere of a 1970s pageant. Photographed by Tina Barney, the editorial series features Emily Ratajkowski alongside a supporting cast, captured on a stage set with shimmering metallic curtains, tinsel, and star-adorned backdrops. The project utilizes a distinct retro visual language, incorporating flash lighting and warm tones to highlight the collection’s embellishments. Movement director Anna Collins coordinates the dynamic posing, while fashion editor and stylist Alex Harrington oversees the pageant-inspired wardrobe. Evanie Frausto completes the styling, balancing the editorial production with textured knitwear and evening attire.

Style

Editorial, Vertical, Warm

Background

Set-dressed

Context

Advertising Campaign

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