Selected

Dec 2025

Selected’s Fall/Winter campaign presents a contemporary take on high street fashion, focusing on polished wardrobe essentials through a series of structured editorial portraits. The project captures the collection’s focus on tailored textures, featuring layered knits, sharp blazers, and versatile outerwear against clean architectural backdrops. Shot by photographer Hans Neumann, the imagery leans into a minimalist aesthetic defined by warm natural light and clean lines. The campaign showcases looks worn by models Fernando Albaladejo and Sophie Koella, emphasizing the interaction between apparel and urban elements. By grounding the styling in earthy, neutral tones, the series maintains a cohesive visual identity across both menswear and womenswear pieces.

Editorial, Vertical, Clean

Natural light

High Street Fashion

Advertising Campaign