Selected: Selected Q0 Campaign

Jan 2026

The Selected Q0 campaign presents a cohesive collection of editorial and commercial fashion imagery that leans into a refined, minimalist aesthetic. Photographed by Hans Neumann, the work showcases contemporary apparel through a series of high-contrast monochrome and warm-toned portraits, balancing casualwear with precise tailoring. The campaign features models Gabriel Pitanga and Steffi Cook, who are captured across a mix of curated interiors and open, natural outdoor settings. Technique-wise, the imagery relies on soft natural light and clean framing to highlight textile textures—from knit sweaters to structured outerwear. The production adopts an editorial approach that feels both candid and deliberate, utilizing diptych compositions and analogue film aesthetics to create a professional, modern look for the brand.

Editorial, Horizontal, Clean

Natural light

Advertising Campaign