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Scottish Government: Early Birds

Date

Jan 2025

Description

The Scottish Government initiative 'Early Birds' presents a series of public awareness communications utilizing detailed miniature puppet animation. Produced by Studio AKA with creative agency The Leith Agency, the project features a cast of expressive birds navigating health concerns through a blend of cinematic storytelling and tactile, clay-like textures. The execution relies on precise stop-motion animation to convey its subject matter, incorporating warm ambient lighting and comedic timing. The narrative shifts between various avian characters in domestic and waiting room settings, grounding the campaign's artistic approach in familiar, relatable scenarios.

Style

Artistic, Vertical, Cinematic, Warm

Techniques

Animation

Color
Forest Green
Crimson
Camel
Context

Brand Film / Corporate Video

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