Salomon Salomon Gravel SS25 directed by Jules Renault 2025

About

Salomon presents a high-energy brand film for its Gravel SS25 collection, directed by Jules Renault and produced by Soldats. The project follows a diverse group of runners as they navigate a range of environments, shifting from urban streetscapes to sunlit rural trails. Through dynamic camera work and slow-motion sequences, the film highlights the technical construction of the apparel and footwear. Post-production and VFX were handled by 1to1 Paris, utilizing a color grade that favors natural light, warm highlights, and earthy tones to ground the cinematic, live-action movement in a raw, authentic aesthetic.