RTS
Brand Identity
Brand
ProjectBrand Identity
Date
Feb 2025
Description
The brand identity for RTS is defined by a modular and high-energy visual system that integrates motion graphics with bold typographic arrangements. Developed by Hymn, the identity utilizes a sharp color palette of yellow, black, white, and red to create a versatile framework suitable for digital platforms and broadcast environments. The project incorporates dynamic motion graphics and 3D render / CGI techniques to frame both social media UI elements and sculptural, metallic lettering. The aesthetic centers on clean graphic design principles, shifting between split-screen montages and live-action portraiture to maintain a contemporary, fast-paced rhythm.
Style
Horizontal, Commercial
Techniques
Motion Graphics
Context
Brand Film / Corporate Video
Associated creatives
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