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Rosamund: Brand Identity

Date

Feb 2022

Description

Brand Brothers lead the graphic design and brand identity development for Rosamund, establishing a comprehensive visual system that balances heavy typographic weight with sharp, geometric structure. The project encompasses a diverse range of assets, including print posters, stationery, custom packaging, and apparel. Techniques such as collage, analogue film textures, and minimalist layouts define the brand's aesthetic. The design relies on a bold, high-contrast palette and specific typographic hierarchy to bridge the gap between retro photographic elements and contemporary commercial print production.

Style

Commercial, Clean, Horizontal

Techniques

Typography

Color
Jet Black
Pure White
Context

Advertising Campaign

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