Roger Vivier

Nov 2025

For its Holiday 2025 campaign, Roger Vivier leans into a whimsical, surrealist aesthetic, placing its signature luxury footwear and handbags within an intricate, miniature world. Under the creative direction of Gherardo Felloni, the campaign features meticulously crafted architectural facades and Parisian-inspired streetscapes that act as a theatrical stage for the collection. The project utilizes 3D render and CGI techniques to blend the brand's polished hardware—notably its iconic crystal buckles—with a dollhouse-like scale. Soft, warm lighting illuminates rich textures of satin, leather, and metallic finishes, creating a fairytale narrative that balances architectural precision with sophisticated commercial design.

Vertical, Commercial, Warm

3D render / CGI

Bags & Accessories

Advertising Campaign