Resident
Brand Identity
Brand
ProjectBrand Identity
Date
May 2024
Description
Vanderbrand developed the comprehensive brand identity for Resident, establishing a visual language defined by minimalism, precise grid systems, and clean typography. The project encompasses a full suite of corporate collateral, ranging from editorial booklets and stationery to digital interface layouts and brand guideline documentation. Techniques such as debossing, Swiss-style typesetting, and tactile paper textures emphasize the brand's restrained, professional aesthetic. Across print and screen, the design maintains consistent legibility through ample negative space and a monochromatic palette, grounded by natural lighting in the presentation imagery.
Style
Clean, Minimalist
Techniques
Typography
Color
Jet Black
Pure White
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