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Reshoevn8r

Brand Identity
Date

Jan 2021

Description

This brand identity project for Reshoevn8r establishes a comprehensive visual system for the footwear care company. The execution centers on a minimalist aesthetic that bridges product design, packaging, and commercial photography, emphasizing clean lines and structured typography across both physical assets and outdoor signage. With graphic design led by Hype Type and Socio, the project balances functional utility with a warm, controlled studio atmosphere. The visual approach utilizes natural light and a neutral palette to highlight the material textures of recycled cardboard and metallic packaging. The campaign extends from intimate product photography and instructional motion graphics to large-scale urban billboard applications, maintaining a consistent minimalist design language throughout.

Style

Horizontal, Commercial, Clean

Context

E-commerce / Product

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