Prada: Jia Ling SS25
Brand
Date
Sep 2025
Description
Prada explores the intersection of meticulous craftsmanship and atmospheric narrative in this SS25 campaign, featuring actress Jia Ling. The project centers on the tactile reality of production, highlighting the hand-stitching of leather goods alongside structured, architectural environments. Visual execution leans into a nostalgic and grainy aesthetic, employing double exposures and glitch effects to frame the collection. These techniques, paired with slow motion and VHS-style textures, bridge the gap between traditional luxury and modern digital distortion.
Style
Vertical, Cinematic, Grainy, Nostalgic
Techniques
VHS / lo-fi, Slow motion
Industries
Color
Camel
Scarlet
Jet Black
Background
Medical Building
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.