Brand
ProjectJia Ling SS25
Prada Jia Ling SS25 2025
Associated creatives
Tags
Description
This cinematic campaign video for Prada's SS25 project features actress Jia Ling in various atmospheric settings, including an interior space with overhead hanging greenery and structured architectural concrete elements. The footage employs double exposures, glitch aesthetic effects, and analogue tape overlay textures, interspersing close-ups of the subject's face with meticulous shots of red leather handbag handles being hand-stitched and metal hardware being assembled. The colour grading incorporates muted earthy tones contrasted with vibrant Prada red accents.