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Polo Ralph Lauren

US Open x Polo Ralph Lauren Collection
Date

Aug 2026

Description

For the latest US Open x Polo Ralph Lauren collection, the brand channels the intersection of high-performance sport and timeless sartorial tradition. This luxury fashion campaign captures the essence of grand slam prestige through a lens of relaxed, preppy sophistication that defines the Polo aesthetic. Through a series of carefully composed portraits, photographer Maya Skelton elevates the collaboration beyond mere apparel, emphasizing the tactile richness of cotton rugby shirts, structured blazers, and textured cable-knit sweaters against the iconic backdrop of the US Open stadium. Models Akbar Shamji and Ellis Mueller inhabit these looks with a refined, athletic poise, leaning into the classic American style that has become synonymous with the tournament itself. The execution relies heavily on natural light and soft, cinematic depth-of-field to render the surroundings in a hazy, aspirational glow, ensuring the viewer remains anchored to the intricate details of the layered ensembles. By integrating lifestyle and commercial imagery, the campaign effectively translates the energy of professional tennis into a wearable, editorial narrative. From the thoughtful placement of polka-dot neckerchiefs to the precision of the branded accessories, the project serves as a masterclass in modern styling, demonstrating how heritage brands continue to reinvent their core identity for a contemporary audience while maintaining the polished, clean lines that define their enduring legacy.

Style

Editorial, Lifestyle, Commercial

Techniques

Natural light, Soft Light

Industries

Luxury Fashion Houses, Fashion

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