Polo Ralph Lauren
US Open 2026 Campaign
Aug 2026
Polo Ralph Lauren channels the intersection of heritage sportswear and metropolitan style for its US Open 2026 campaign. The collection leans into a palette of navy, orange, and vibrant yellow, juxtaposing traditional tailored menswear with performance-driven apparel. Featuring a mix of studio portraits and outdoor lifestyle photography, the imagery maintains a polished aesthetic through high-key lighting and clean composition. Photographer Maya Skelton and creative director David Oscroft focus on tactile garment details, from embroidered bomber jackets to cable-knit layers and graphic tennis iconography. The visuals blend urban backdrops and stadium settings, accented by hair styling from Shin Arima. The project highlights a diverse cast, including models Akbar Shamji, Nile Winchester, Tommy Gray, River Klein, and Ellis Mueller, across a variety of athletic and smart-casual looks.
Vertical, Commercial, Clean
Sportswear
US Open
Advertising Campaign
