Polo Ralph Lauren
Polo Ralph Lauren Pre-Spring 2025 Campaign
Brand
Date
Feb 2025
Description
The Polo Ralph Lauren Pre-Spring 2025 campaign presents a series of editorial portraits featuring model Juhyung Kang. Captured by photographer James Harvey-Kelly, the imagery leans into a classic menswear aesthetic, set against a soft-focus urban skyline and waterfront background. The compositions utilize natural light and clean styling to highlight layered textures, including knit polo shirts, tailored trench coats, and patterned accessories. Hair styling for the shoot was provided by Kenna.
Style
Editorial, Vertical, Clean, Warm
Techniques
Natural light
Industries
High Street Fashion
Color
Sage
Camel
Context
Advertising Campaign
Associated creatives
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