Polo Ralph Lauren

Aug 2025

The Polo Ralph Lauren Fall 25 campaign presents a series of portraits defined by heritage menswear layering and tailored construction. Shot by photographer Christian MacDonald, the series leans into an earthy aesthetic, utilizing soft directional lighting to emphasize the textures of tweed, corduroy, and wool across a range of autumnal outfits. Models Juhyung Kang and Samuel Elie appear in a variety of studio-based compositions, styled in classic combinations of blazers, knit cardigan layers, and patterned silk ties. The imagery maintains a polished, commercial look through the use of neutral, textured backdrops and warm color palettes. Hair styling by Kenna frames the compositions, which focus on the interplay between sharp tailoring and casual denim pairings.

Vertical, Commercial, Warm, Earthy, Polished

Soft Light

Menswear

Textured Backdrop

Advertising Campaign