Polène

Mar 2026

The Longue Vue Edition 1 campaign for Polène Paris serves as a masterclass in atmospheric storytelling, grounding the brand's sophisticated bags and accessories in a deeply nostalgic, tactile reality. Through the lens of photographer Sebastian Sabal-Bruce, the project moves beyond traditional product marketing, instead constructing a narrative of quiet discovery and auditory intimacy. Featuring model Kit Pugh, the visual series juxtaposes the structured elegance of Polène’s pebbled leather totes against the raw, organic textures of dense forests and grassy meadows. The campaign relies heavily on the evocative power of 35mm film, utilizing a cinematic aesthetic that leans into the warmth of the golden hour and the moody, high-contrast potential of low-key lighting. The integration of prop styling by Marissa Herrmann—specifically the inclusion of vintage cassette players and vibrant orange retro headphones—infuses the imagery with an analogue soul, creating a dialogue between modern minimalist design and a yearning for the tangible past. Whether capturing macro details of contrast stitching or sweeping shots of a figure in motion, the project maintains a consistent documentary-style intimacy. By favoring natural light and shallow depths of field, the editorial manages to transform each accessory into a companion piece for a contemplative, wandering life, effectively elevating the brand's identity through a lens of raw, unposed spontaneity and timeless, textured grace.

Lifestyle, Vertical, Vertical, Vertical

Natural light, Natural light

Bags & Accessories, Fashion, Fashion