Polène
Polène Winter 2026 Campaign









Brand
ProjectPolène Winter 2026 Campaign
Date
Oct 2026
Description
The Polène Winter 2026 campaign positions the brand’s leather goods within a rugged, elemental landscape. Photographed by Charlotte Lapalus, the series leans into a minimalist editorial aesthetic that contrasts structured, tactile handbags against expansive mountain and coastal terrains. Styling by Emmanuelle de Luze incorporates layered knitwear and sculptural forms to complement the collection. The imagery relies on natural light to emphasize the grain of the leather and the textures of the outdoor setting, creating a desaturated and clean visual narrative featuring model Jiayun Xie.
Style
Editorial, Vertical, Warm
Techniques
Natural light
Industries
Bags & Accessories
Context
Advertising Campaign, Lookbook
Associated creatives
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