Logo

On

Shape of Dreams
Brand
Date

Apr 2026

Description

On presents Shape of Dreams, a commercial project that channels the intersection of performance art and athletic apparel. The production features Zendaya in a minimalist studio environment, highlighting contemporary movement through synchronized choreography. Directed by Visie Admin, the film utilizes clean high-key lighting to maintain an aesthetic focus on the performers. The work employs live-action technique and a commercial approach to bridge the gap between sportswear and modern fashion styling.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Sportswear

Color
Pure White
Beige
Background

White Seamless

Context

TVC / TV Commercial

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