On Running: "Run For Each Other" 90s
Brand
Date
Nov 2022
Description
On Running presents "Run For Each Other," a 90-second athletic campaign that navigates a variety of training environments. The project focuses on solo runners across atmospheric mountain ranges, wooded trails, and illuminated tracks, capturing the intensity of movement from dusk into the night. Utilizing cinematic live-action techniques, the piece employs moody lighting and deliberate tracking shots to build an immersive experience. The visual rhythm is further defined by drone footage that sweeps over the landscape, while the soundscape is provided by Barking Owl.
Style
Horizontal, Action, Cinematic, Moody
Techniques
Drone footage
Industries
Background
Mountain
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
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