On Running: ON running SS25 THE ROGER Advantage Pro Campaign

Mar 2025

On Running presents the SS25 campaign for THE ROGER Advantage Pro collection, capturing the intersection of performance sportswear and court-side aesthetics. Set against vibrant blue tennis courts and outdoor gravel surfaces, the imagery uses natural light and golden hour illumination to ground the technical apparel in a tactile, athletic environment. Photographer Naguel Rivero highlights the collection’s footwear and activewear through clean, editorial compositions. With fashion styling by Harry Lambert and choreography by Simon Donnellon, the campaign features models, including Mia Regan, in dynamic arrangements that emphasize both movement and the collection's distinct colourways.

Vertical, Commercial

Natural light

Sports Venue

Advertising Campaign