On presents Cloud 6, a commercial campaign spotlighting their latest footwear and apparel through a series of cinematic vignettes. Set within domestic and indoor environments, the project leans into a desaturated, warm color palette that emphasizes the textures of both the environment and the products.
Produced by SOME SUCH, the film utilizes live-action technique to capture individuals in quiet, everyday moments. The atmospheric rhythm of the piece is underscored by sound design and post-production provided by Rascal, with additional contributions from The Assembly Rooms.
