Maniac Studio developed the comprehensive brand identity for Nud, spanning a cohesive suite of stationery and signage. The project leans into a minimalist aesthetic, pairing clean serif typography with whimsical, continuous-line illustrations of figures in relaxed poses.
Executed with a restrained monochromatic palette, the identity application includes business cards, posters, and exterior signage. The design work frequently integrates natural light and organic shadow play to highlight its negative space and refined paper textures.
