Nubank
Nubanc By Matt LeBlanc
Brand
ProjectNubanc By Matt LeBlanc
Date
Jan 2025
Description
Nubank launches a new commercial project featuring actor Matt LeBlanc, blending banking services with observational comedic storytelling. The campaign leans into a domestic aesthetic, setting the action within a light-filled, modern kitchen. The creative execution, developed by Wieden+Kennedy Sao Paulo, utilizes live-action technique to capture the interaction between LeBlanc and his avian co-star. The film maintains a cinematic, polished look, utilizing bright, natural light to frame the dialogue surrounding the brand's financial toolsets.
Style
Horizontal, Commercial, Cinematic, Polished
Industries
Banking
Color
Blush
Pure White
Background
Kitchen
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
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