Nubank: Nubanc By Matt LeBlanc
Brand
Date
Jan 2025
Description
Nubank leans into comedic storytelling for this commercial campaign featuring actor Matt LeBlanc. Set within a bright, modern residential kitchen, the spot focuses on a lighthearted interaction between LeBlanc and a duck as they navigate a digital banking interface. The project features live-action technique and polished, cinematic framing. Wieden+Kennedy Sao Paulo served as the lead agency, crafting a narrative that highlights the finance brand's accessibility through an approachable, everyday scenario.
Style
Horizontal, Commercial, Cinematic, Polished
Industries
Color
Blush
Pure White
Background
Kitchen
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
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