Nubank: Money Boxes
Brand
Date
May 2026
Description
Nubank's Money Boxes campaign highlights the mobile banking experience through a series of live-action scenes. The commercial centres on a user navigating the application's savings features against a backdrop of outdoor urban environments. Directed with a focus on clean commercial framing, the project employs natural lighting to ground the digital interface in everyday life. Production was handled by GREATERGOOD.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Color
Jet Black
Beige
Navy
Background
Street
Context
TVC / TV Commercial
Associated creatives
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