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Graphic design brand identity system showing red grid icons and colorful circular app icons for Neara by Mubien.
Tall white sign with a red geometric logo and text positioned in front of a modern commercial office building facade.
Red tote bag with white geometric logo print and branded straps against red background
Neara brand identity featuring business cards with red and white designs arranged on geometric structures.
Red and white branded geometric panels installed outdoors under a clear blue sky with utility towers in the background
Graphic design brand identity system showing red grid icons and colorful circular app icons for Neara by Mubien.
Tall white sign with a red geometric logo and text positioned in front of a modern commercial office building facade.
Red tote bag with white geometric logo print and branded straps against red background

Neara Brand Identity 2022

About

Mubien delivers the brand identity for Neara, a technology company focused on structured, grid-based visual systems. The work centers on a geometric icon set and a cohesive color palette, establishing a clean design language that spans both digital and physical applications. The project integrates these graphic elements into a range of commercial collateral, including wayfinding signage, corporate stationery, and apparel. Utilizing minimalist typography and vector-based construction, the identity emphasizes clarity and precision throughout each touchpoint. Execution across the identity is supported by 3D renders and photography, showcasing the logo and abstract geometric shapes within various outdoor and studio environments. The resulting system maintains consistency, balancing corporate utility with a distinct visual rhythm.

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