South Asia Gallery
Brand Identity
May 2023
The brand identity for the South Asia Gallery centers on a visual system that balances historical context with modern design. Across printed exhibition posters, outdoor banners, and digital collateral, the work utilizes vibrant typographic compositions in pink, orange, and red to merge localized script with Latin characters. The project employs a consistent graphic language that integrates archival photography and map-based infographics into a clean, structured layout. Creative execution spans diverse applications, from large-scale outdoor signage captured in natural light to fluid motion graphics. The design uses bold, minimalist typography and a high-contrast color palette to establish a cohesive identity. Project contributions include work from Sthuthi Ramesh, FUNKY, Mucho, Mubien, and EVERLAND.
Horizontal, Commercial, Clean
