NFL Shop: Nailed the Fit
Brand
Date
Sep 2026
Description
NFL Shop presents 'Nailed the Fit', a vibrant fashion campaign that merges streetwear aesthetics with professional sports merchandise. The project centers on a series of choreographed sequences featuring models in various team-branded apparel, including jackets and caps. Set within a stylized salon environment, the production utilizes a high-energy visual approach, complemented by warm lighting and neon accents. Yard NYC led the creative execution for the campaign, with Stephen Niedzwiecki and Marissa Solis overseeing the project direction.
Style
Commercial, Vertical, Warm
Industries
Sportswear
Color
Pure White
Jet Black
Crimson
Background
Set-dressed
Context
Advertising Campaign
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