Mytheresa and Gucci collaborate on this luxury fashion editorial, captured by photographer Victor Brun. The series features model Giselle Norman in a variety of outdoor settings, ranging from Mediterranean-inspired stone architecture to desert landscapes, highlighting the collection’s focus on intricate lace, structured leather goods, and retro-inspired accessories.
With casting by Pina Marlene, the imagery utilizes natural light and warm, earthy tones to emphasize the textures of the apparel and the architectural details of the locations. The editorial leans into a classic aesthetic, incorporating techniques like analogue film to complement the brand's sophisticated style.