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MINI: Newstand

Brand
Date

Oct 2025

Description

The MINI Newstand campaign features a brief, live-action interaction set at an urban newsstand. The narrative focuses on a quiet moment between two men against the backdrop of classic city architecture and natural light. Produced by Wild Gift, this automotive project prioritizes a clean, cinematic aesthetic to capture a candid scene. The production highlights the environment through a series of composed, horizontal shots.

Style

Horizontal, Cinematic, Clean

Techniques

Natural light

Color
Charcoal
Beige
Background

Street

Context

Advertising Campaign, Brand Film / Corporate Video

Associated creatives

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