Logo

MINI Chain Reaction 2025

About

MINI presents Chain Reaction, a commercial project that captures a synchronized cascade of classic vehicles. Set within the utilitarian confines of an underground concrete parking structure, the film utilizes live-action technique to depict a sequence of cars tipping like dominos across multiple levels. Produced by All Of Us Here, the work balances the scale of the mechanical performance with a clean, atmospheric aesthetic. The narrative centers on the precise motion of the cars, which tumble through the parking bays while the surrounding environment remains largely undisturbed.

Brand

Credits

Industries

Styles

5000+ creatives to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by