MINI Dave & Emms Cornthwaite | MINI Countryman 2024

About

MINI presents a commercial campaign featuring Dave and Emms Cornthwaite, highlighting the all-electric MINI Countryman within a series of travel-focused vignettes. The production emphasizes an adventurous spirit, tracking the vehicle across open roads and rural landscapes to demonstrate the model’s versatility. The project utilizes a combination of live-action technique and drone footage to capture the car’s vibrant red exterior against wide, scenic environments. Creative execution and post-production were handled by Monks London, who also managed the sound design for the campaign.