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McDonald's: Plus Qu'un Travail, Une Equipe

Date

May 2025

Description

McDonald's presents 'Plus Qu'un Travail, Une Equipe', a commercial campaign that explores the connection between workplace culture and athletic teamwork. Produced by soup.filmproduktion, the video bridges the gap between a restaurant environment and the soccer pitch. Employing dynamic framing and natural light, the film focuses on collaboration and leadership. Through live-action technique and a clean, grounded visual approach, the piece highlights individual roles within a collective team structure.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries
Background

Retail Store

Context

TVC / TV Commercial

Associated creatives

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