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McDonald's: PART TWO | 4WDrive-Thru | That's How We Macca's

Date

Dec 2025

Description

McDonald’s leans into the spirit of adventure with 'PART TWO | 4WDrive-Thru,' a film that follows a group of off-roaders traversing remote landscapes in modified 4x4 vehicles. The campaign highlights a rugged road trip, documenting the journey through winding dirt roads and rocky riverbanks with an emphasis on exploration. Produced by Good Oil, the project utilizes cinematic drone footage and natural daylight to capture the expansive environment. Animated route overlays provide context to the travellers' path, while the live-action technique reinforces a candid, observational tone throughout the travel-focused narrative.

Style

Horizontal, Cinematic, Warm

Techniques

Drone footage

Industries
Color
Jet Black
Pure White
Background

Road

Context

TVC / TV Commercial

Associated creatives

DDB Group Aotearoa
DDB Group AotearoaAgency / Creative
OMD
OMDMedia
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