McDonald's: Mike's Big Mac
Brand
Date
Nov 2023
Description
McDonald's presents 'Mike's Big Mac,' a fast food commercial focused on the preparation and enjoyment of their signature burger. The live-action spot centers on a customer enjoying a meal, intercut with detailed close-ups of the cooking process. Produced by Feels Like Home with creative work from Cossette, the project utilizes clean cinematography and natural light to highlight the product. The edit was handled by Saints Editorial, with post-production and visual effects provided by The Vanity, and sound design by SNDWRx.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Color
Camel
Jet Black
Background
Café
Context
TVC / TV Commercial
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