McDonald's: McDAAG Happy Meal - Move Makers

Apr 2025

McDonald's presents the 'McDAAG Happy Meal - Move Makers' campaign, a dynamic commercial spotlighting young athletes honing their skills across various environments. The film captures an energetic spirit, balancing domestic settings with restaurant locations to emphasize active lifestyles through live-action technique and stylized visual flair. Developed by agency Wieden+Kennedy New York, the spot features fast-paced editing and vibrant color grading. The visual narrative integrates animated sports graphics and slow motion sequences to highlight athletic movement, with post-production and VFX services provided by Foreign Xchange and Rare Medium TV.

Horizontal, Commercial, Action, Saturated, Clean

Slow motion, VFX / visual effects

Retail Store

TVC / TV Commercial