McDonald's: Door
Brand
Date
Sep 2025
Description
This McDonald's commercial spot, titled 'Door', centers on an intimate narrative set within a family home. The film focuses on a young child observing the domestic environment as parents interact with a newborn infant, moving through the kitchen and living room. Produced by Wild Gift, the project utilizes a live-action technique to capture observational, everyday moments. The visual execution relies on natural light and a warm color grade to highlight the casual setting, employing a shallow depth of field to ground the cinematography in a cinematic, domestic atmosphere.
Style
Horizontal, Cinematic, Warm
Techniques
Natural light
Industries
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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