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Portrait of a man with short dark hair and a beard wearing a collared jacket, photographed by Ed Martin for Massimo Dutti's Ibiza Roots.
Close-up portrait of male model Will Chalker in black clothing against a white seamless background.
Two men seated outdoors working with dried fibers, captured in a monochrome campaign image for Massimo Dutti.
Will Chalker wearing a blue linen shirt holding a woven straw mat for Massimo Dutti Ibiza Roots
Man wearing a dark blazer, grey shirt, and white trousers leaning against a white architectural wall outdoors
Portrait of a man with short dark hair and a beard wearing a collared jacket, photographed by Ed Martin for Massimo Dutti's Ibiza Roots.
Close-up portrait of male model Will Chalker in black clothing against a white seamless background.
Two men seated outdoors working with dried fibers, captured in a monochrome campaign image for Massimo Dutti.

Massimo Dutti IBIZA ROOTS 2025

About

Massimo Dutti presents IBIZA ROOTS, a luxury fashion editorial series captured by photographer Ed Martin. The campaign leans into a clean, sunlit aesthetic, balancing portraiture with candid outdoor scenes that emphasize texture and form through a series of monochrome and earth-toned frames. Fashion editor and stylist Dominic Shearer frames the collection against coastal and architectural backdrops, utilizing natural light to highlight the crisp silhouettes of the apparel. The series features model Will Chalker, with hair styling by Egon Crivillers and casting by Ander Gaztelu.

Brand

Massimo Dutti

Credits

Ed Martin
Photographer
Dominic Shearer
Fashion Editor/Stylist
Egon Crivillers
Hair Stylist
Ander Gaztelu
Casting Director
Will Chalker
Model

Industries

Luxury Fashion Houses

Styles

EditorialVerticalMonochrome

Techniques

Analogue / filmNatural light
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