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Brand
Massimo Dutti
ProjectIBIZA ROOTS
Two men seated outdoors working with dried fibers, captured in a monochrome campaign image for Massimo Dutti.

Massimo Dutti IBIZA ROOTS 2025

Associated creatives

Ed Martin
Ed MartinPhotographer
Dominic Shearer
Dominic ShearerFashion Editor/Stylist
Egon Crivillers
Egon CrivillersHair Stylist
Ander Gaztelu
Ander GazteluCasting Director
Will Chalker
Will ChalkerModel

Tags

two men working with fiberstwo menmen workingwill chalkerelderly man

Description

Captured by photographer Ed Martin for the Massimo Dutti project Ibiza Roots, this monochrome image features two men seated outdoors engaged in working with bundles of dried fibers. Will Chalker appears on the left in a light polo shirt, while an elderly man wearing glasses and a flat cap sits on the right holding fibers against his chest. Dominic Shearer styled the shoot with hair by Egon Crivillers and casting by Ander Gaztelu. The composition employs natural lighting against an outdoor coastal backdrop.

Style

Editorial, Vertical, Monochrome

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (40%)
Pure White (60%)

Background

Sandy Beach

Context

Advertising Campaign