Margaret Howell: LOOKBOOK MEN AUTUMN 2024

Brand

Margaret Howell

Date

Oct 2024

Description

Margaret Howell presents its Autumn 2024 menswear lookbook, a series of editorial images captured by photographer Taro Mizutani. The project highlights the season's collection through a minimalist, clean aesthetic that emphasizes the tactile nature of the garments. Featuring model Brahim Hassan, the lookbook utilizes a neutral, textured concrete architectural backdrop to frame the autumn lineup. Shot with natural light, the series leans into an earthy colour palette, showcasing structured tailoring and deliberate layering. The imagery maintains a consistent vertical composition, focusing on the interplay between the industrial setting and the contemporary silhouettes of the menswear pieces.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Navy

Jet Black

Background

Concrete Texture

Context