McDonald's: Surprize Fries - Ricki-Lee Tips
Brand
Date
Apr 2025
Description
This McDonald's project features television personality Ricki-Lee in a clean, live-action format that highlights a promotional campaign. Set within a professional recording studio, the spot focuses on direct communication with the audience through a lifestyle-oriented approach. The production, created by DDB Sydney with production services by Mint Films, utilizes natural light to frame the studio environment, maintaining a polished aesthetic that emphasizes the brand's clear, engaging delivery.
Style
Lifestyle, Vertical, Clean
Techniques
Natural light
Industries
Color
Chocolate
Background
Home Office
Context
Advertising Campaign, Social Media / Short Form Video
Associated creatives
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