Lookfantastic
VFX
Brand
ProjectVFX
Date
Dec 2024
Description
Lookfantastic presents a CGI-driven commercial spot designed for digital platforms. The project leans into vibrant aesthetics, employing 3D render / CGI techniques to animate a cinematic promotional sequence. The narrative features an airplane soaring through a golden hour sky, carrying a signature beach bag, before transitioning into a tropical landscape. The scene integrates product imagery with fruit elements and summer accessories, utilizing high-end VFX / visual effects to maintain a cohesive visual identity.
Style
Vertical, Cinematic, Warm, Golden Hour
Techniques
3D render / CGI, VFX / visual effects
Industries
Cosmetics
Color
Hot Pink
Lemon
Beige
Background
Sandy Beach
Context
Advertising Campaign, Digital / Display Advertising
Associated creatives
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